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New York, NY
United States

The Beer Friends write, review, and discuss Craft Beer as fans instead of experts.  They share their unique voice and affinity for craft beer through multiple platforms and offer a range of media to join their craft beer conversation.

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Over Here! Drink me!

Phil Foleen

Ever wonder why you drink the beers you do? Sure some of us (most of us here at BeerFriends) have discerning taste, but what about when we all started? I'm sure the majority of us Crafty Beer guys started out with few brews from some of the larger more general breweries. But why? Because it was cheap? It was the only thing we could reach from the kids seat in the shopping cart? Nope. One word my friends: Marketing. We're all exposed to it, victims of the PR mind game that is advertising, and while we all know who the king of beers is and who is rocky mountain cold, the guys over at The Design Inspiration have a post up at Abduzeedo.com showing a collection of beer ads that you may not have seen before. Check it out, while you may never drink any of the beers shown there, there's at least a few pretty great looking creations. Enjoy.

The Artsy Ads: Click Here